Six to nine weeks before due date is optimal to schedule your newborn shoots. As a new mother though we try, we cannot predict or have control of every situation especially birthing. Scheduling six to nine weeks in advance allows 1.5 - 2 months of planning of what you would like to include or style for your newborn session. For instance, bright and airy, neutral organic feel with minimal props or the opposite lots of colors, tutus and adorable props.
Personalization is key for my clients, I respect it, honor it and have fun creating art with their tiny loved ones. It also allows scheduled time with the photographer, despite early birth or past due date mommas.
Payment plans, or payments over time are a way to get what you desire with out having to feel guilty for spending all at once. Having a newborn is stressful enough, we do not need to add financial stress of having to pay all at once while considering the dreaded, unpaid maternity leave.
An added bonus is you avoid the hassle and stress of finding a last minute photographer and having to settle and pay late fees.
Preplan while you can, before the 24 hour feeding starts!!